Meet House of Arum

From the Founder

House of Arum was born from a vision to create florals that feel sculptural, wild, and alive. Guided by form, feeling, and season, my work draws influence from fashion, design, and artful tradition.

Over the past seven years, flowers have carried me from Sydney’s markets to farms in Cornwall, and on to large-scale London installations — experiences that continue to inspire how I design today in Byron Bay.

My style is voluminous and textured, with a love for soft yet colourful tones, sculptural scale, and natural movement. I delight in working closely with growers, sourcing distinctive seasonal varieties, and ultimately bringing visions to life — weaving together all the elements of floristry that first made me fall in love.

Celeste x